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Evoplay Reinforces Italy Foothold Following Sportbet Content Deal

Evoplay Reinforces Italy Foothold Following Sportbet Content Deal

Game development studio Evoplay struck a partnership with Italian operator Sportbet following certification for the flourishing market earlier this year.

The partnership will see Evoplay deliver its Italy-certified portfolio of 65 titles to Sportbet's platform, giving customers access to player favourites such as Elven Princesses, Hot Triple Sevens and the entire Fruit Super Nova collection.

Enhancing Sportbet's Product Offering

Integrating Evoplay's celebrated collection of casino products will significantly enhance Sportbet Casino's product offering, directing new traffic to the site and boosting player engagement.

Although it relies heavily on its online sportsbook platform for traffic, the operator also offers classic casino products, including bingo and live dealer titles and popular table games like blackjack, poker, baccarat, and roulette.

Vladimir Malakchi, CCO at Evoplay, commented on the launch, saying that the provider "is pleased to add yet another up-and-coming brand to our network of partners, reinforcing our ever-growing presence in Italy.

"Establishing deals of this kind is of paramount importance to our business, and we look forward to providing Sportbet's customers with round-the-clock entertainment in the build-up to the tournament," Malakchi underlined.

Meanwhile, a Sportbet spokesperson added the online platform is "thrilled to go live with a name as prominent as Evoplay."

"In addition to the developer's sport-inspired titles, we are excited to deliver a real variety of themes to our customers that guarantee both excitement and engagement," the spokesperson noted.

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