Bragg's ORYX Gaming expands its UK iGaming presence following its launch with Casumo and builds momentum in the world's largest regulated iGaming market.
Fruitful Collaboration
ORYX Gaming, a Bragg Gaming Group company, announced today that it has launched its content in the United Kingdom, the world's largest regulated online gaming market, in partnership with Casumo Casino, the innovative, award-winning, and mobile-first online gaming group.
An initial ORYX exclusive content portfolio games selection has been made available to the leading casino operator, with additional titles, including those from Atomic Slot Lab powered by Bragg, set to be made available on a regular basis.
Casumo, an online casino with over 2,000 games, was founded in 2012. The UK launch builds on the two companies' previous collaboration, which saw ORYX launch its content with Casumo's Spanish-facing brand last year.
The launch with Casumo is ORYX's fourth in the UK in as many months, demonstrating the player appeal of its content with the world's largest regulated iGaming market.
Commenting on the expansion, Chris Looney, Chief Commercial Officer at Bragg, said they strive to consistently increase the company's footprint in the UK, where our games have rapidly become fan favourites following our debut in this market in January.
He also said that expanding and extending their connection with Casumo to now include the United Kingdom is a huge step forward for us, as the Casumo brand is trusted across a wide local customer base that we will now be able to introduce our games too.
Josefine Hellström, Head of Casino at Casumo, was not short of excitement either.
Hellström said that ORYX offers a tremendous content collection with games that bring unique features, themes, and mechanics to their portfolio, providing great amusement to their already-established player base.
We are excited to further expand our partnership with ORYX into new territories and finally be able to offer our UK players the thrill of ORYX content distribution, concluded Josefine.