Casino games and software developer Playson announced days ago another in a series of commercial tie-ups that will allow it to strengthen its foothold in Italy.
William Hill is the latest operator to offer Playson's gaming content as well as retention-boosting integration-free engagement tools, the provider said in a press release.
Marching on in Italy
The provider's impressive suite of titles, including tried-and-tested fan-favourites like Buffalo Power Megaways™ and Diamond Fortunator: Hold and Win, will be integrated with William Hill in Italy on top of dozens more.
"We are thrilled to team up with one of the industry's best-known operators in William Hill, in a move that solidifies our strong position within the crucial Italian market," Blanka Homor, Sales Director at Playson, said commenting on the deal.
Playson is thrilled to team up with William Hill in a deal that will strengthen its position in Italy further.
In addition to the vast catalogue of games, the widely renowned operator will also benefit from Playson's retention-boosting integration-free engagement tools, including Jackpots, Tournaments, Feature Trigger and Free Spins.
"Our player reach continues to grow across Europe and beyond, after racking up a range of major commercial deals and new market entries during recent months," Homor added.
Throughout 2021, the studio has further reinforced its footprint across regulated jurisdictions worldwide through a string of commercial agreements.
Back in October, Playson struck a content deal with Rootz, the operator behind online casinos such as Wildz Casino and Caxino Casino, whereas in November, the studio sealed a deal to provide content to Fortuna Entertainment Group.
