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ICE London 2024 Begins Today

ICE London 2024 Takes Off Today

It’s that time of the year again; we are at ICE London!

As one of the most eagerly awaited conferences for iGaming professionals kicks off today, let’s look at what we can expect from the event in the upcoming days.

ICE 2024 in Numbers

ICE 2024 begins today, 6th February, and it will run all through 8th February, 2024. Over 45,000 people are expected to attend the conference where state-of-the-art innovations and trends will be revealed, regulatory updates will be shared, new and established markets will be explored, and all attendees will be able to connect and exchange ideas, expertise, and future plans. 

And that’s not all; 167 countries will be represented at the conference with over 58% of attendees being international.

Who Is Attending the Conference?

So, which sectors can you encounter at ICE? Broad answer: everything and anything connected to iGaming. More specific answer: casino industry, payments, sports betting, and eSports.

To this day, the biggest interest is still in casinos and casino games, closely followed by sports betting, while payments, poker, and eSports remain on the rise.

Therefore, it doesn't come as a surprise that most exhibitors belong to the game supplier sector, followed by operators, and, finally, a combination of affiliates (that’s us!), media, regulators, and others.

See You at ExCeL London!

Attending ICE London 2024? In that case… see you on the floor!