Greentube has moved forward with its expansion plans in North America as they acquired Present Creative, a San Francisco-based games developer.
Expanding the Reach
Acquiring Present Creative is set to further Greentubes' presence in the States. It will also provide a local team that will purely focus on game design and sales.
Present Creative, founded in 2001, is a development studio that creates content for EA, PopCap, PlayFirst, Zynga, Microsoft, and others.
Their iLottery games have also recently received approval to launch in the state of Michigan. Greentube's Chief Financial Officer and Chief Games Officer, Michael Bauer, was thrilled to announce the acquisition earlier in the week.
He said Present Creative had a “strong experience of developing exciting games and knows the intricacies of the North American market well," enabling Greentube to add local flavour to its games.
Bauer also emphasised how important the US market is for the company and said, “We have bold plans to become a leading supplier in the region.”
Also excited about the new acquisition was Present Creative CEO and co-founder Ben Sutherland.
“This is a fantastic opportunity for Present Creative, and we look forward to working closely with Greentube to bring exciting new content to local players through their impressive operator network,” Sutherland noted.