ComeOn Group, an online gambling operator, has established itself as an International Betting Integrity Association (IBIA) member.
Creating a Secure Gambling Environment
The IBIA platform will monitor and inform ComeOn's betting brands under its long-term membership.
The ComeOn team has also committed to improving its own betting products to provide a secure gambling environment for all of its users.
It is estimated that IBIA members control over half of all regulated commercial operator online wagering activity, with an annual betting turnover of about $137 billion (£105 billion/€126 billion).
ComeOn CEO Juergen Reutter said they are quite thrilled about teaming forces with IBIA. In order to ensure that our customers are protected and that the gaming experience is pleasurable for everyone, we've decided to implement this new policy.
To join IBIA, the world's most esteemed integrity organization, is a great honour for us, remarked Reutter.
ComeOn's accession to IBIA's ranks is another crucial milestone for the association as it works to grow its global membership of responsible and reputable sports betting operators, IBIA CEO Khalid Ali said in a statement.
IBIA is the only international integrity body administered by and for operators. It is possible for us to be leaders in the integrity of betting since we are a not-for-profit organization that is not subject to commercial pressures, concluded he.
Jack's Casino & Sports, a brand owned by JVH Gaming and Entertainment Group and Dutch operator BetCity.nl, have recently joined IBIA as new members.