The leading supplier to the iGaming industry, Playson, announced that it has entered into collaboration with one of the most prominent European operators, Betclic Group.
Available in a number of jurisdictions across Europe, the group’s portfolio includes Betclic and Expekt casino brands.
A Thrilling Partnership
Thanks to the deal, the two brands will integrate directly, making Playson’s acclaimed catalogue of titles, including the Rise of Egypt Deluxe slot, Pearl Beauty: Hold and Win slot and Buffalo Power: Hold and Win slot, instantly available on the Betclic platform.
Commenting on the partnership, Sales Director at Playson Blanka Homor, said that Playson is “thrilled to partner with the Betclic Group, which boasts an impressive plethora of widely recognised brand names.
“With the delivery of our cutting-edge collection of slots and retention tools, the group’s online brands will continue to go from strength to strength in the coming period thanks to our quality content offering,” Homor noted.
Betclic has gained access to both Playson’s games catalogue and a series of retention tools like Network Jackpots and Feature Trigger.
Apart from the extensive catalogue of games, the operator group will also gain access to Playson’s retention boosting, integration-free engagement tools, such as Network Jackpots, Tournaments, Feature Trigger and Free Spins.
François Dogon, Casino Manager at Betclic Group, also commented on the news, saying that Betclic “is always driven by the customer-centric approach, and we are delighted to integrate the supplier’s world-class content, as Playson’s immersive games make for a welcome addition to any operator portfolio.
“With a deserved reputation for excellence, we have no doubt that Playson’s innovative product offering will be warmly received across our extensive operator portfolio,” Dogon explained.
