GambleAware has released a Patterns of Play report carried out by the University of Liverpool and the National Centre for Social Research (NatCen) to gain a better understanding of online gambling behaviour in Great Britain.
Commissioned by GambleAware
Researchers from NatCen and Professor David Forrest and Professor Ian McHale from the University of Liverpool led the Patterns of Play study that was founded by GambleAware.
Data from 139,152 online gambling accounts were provided by seven major operators between July 2018 and June 2019.
GambleAware has released findings from their Patterns of Play study to understand online gambling behaviour in the region.
The findings revealed that taking part in gambling activities and the amount spent on slots, casinos and bingo games were disproportionately concentrated in the most deprived areas of Great Britain.
Working to Reduce Gambling Harms
This research adds to the growing body of evidence showing that harms from gambling are falling disproportionately on the most deprived communities, stated Zoë Osmond, CEO, GambleAware.
Commenting on the rising cost of living in Great Britain and the economic fallout from the pandemic, Osmond added that it would exacerbate this further – which underscores the need for concerted system-wide action to prevent gambling harms.
As they work to break down the barriers that those suffering from gambling harm face, Osmond added, We also welcome the findings and recommendations for future public health campaigns.