Item: Parimatch Affiliates
Rating: 5.44
Author: AskGamblers

Fede_Gijjko 1 review
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LIKED

Rahmet! We’ve been working with Kazakhstan, Uzbekistan, and Azerbaijan for quite a long time and on a stable basis. Our bizdev team added the Parimatch offer to A/B tests when we were researching new brands for these GEOs. The media buyers are happy as can be: traffic runs steadily, and the conversion from registration to first deposit is on average 6–9% higher than with most other brands we work with in these regions. That directly impacts my profit as an owner. I’ve never written reviews before, but Parimatch Affiliates is running a review contest now, and our manager asked me to support them. For a strong brand like this, I don’t mind at all, especially since the feedback is sincere.

DISLIKED

If we talk about downsides, I’d say it takes quite a long time to ramp up to higher volumes. They don’t allow large caps right away; the volume increases gradually. As the owner of a media buying team, I’d prefer not to lose time and potential profit because of that. In all other respects, I have no complaints and no issues with the program.

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Compliment reviewer

Inga9 1 review
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LIKED

I’ve been working with SEO in the Asian region for quite a while. A colleague pointed out that this year Parimatch added Korea and Thailand, and I decided to test them without thinking too long, because I already know the team’s approach to work and that they focus on quality. In split tests on my review sites, the traffic to Parimatch shows good, stable results. On the downside, there was one situation when a payment method went down, which caused a temporary drop in performance. But if you’ve ever worked with Asia, you know that payment providers in this region are not the most stable thing in the world. At other times, payments have been going through steadily and without any issues, and Parimatch helps to handle that as well.

DISLIKED

From the negative side, I’d mention that technical support could be stronger. Yes, it is there and they do help, but based on my experience with other affiliate programs, there is definitely room for improvement in the tech side.

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Zulia 1 review
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LIKED

I started working with Parimatch Affiliates back when I first got into affiliate marketing in 2019. Today I run my own small PPC team, and over the years we’ve kept coming back to Parimatch on a regular basis. PM Managers have changed a few times, we ourselves moved from Facebook to Google, but one thing has stayed consistent: payments arrive on time and the support is solid. I’ve been invited to a couple of private events that weren’t even mentioned publicly. Believe me, what PM does "behind closed doors" for their partners leaves a really strong impression. I’m glad to see the brand actively returning to the public space and now conquering the Asian market as well. We’ve worked with almost all GEOs available in the program, with Turkey being one of the strongest directions for us.

DISLIKED

Speaking about negative points, I’d say that not all the time there are free caps available, and more than once I’ve hit traffic limits from Parimatch’s side. I’d really like to see this issue improved, because otherwise the program has everything you need to scale.

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Valeria_Timchenko 1 review
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LIKED

I’ve been doing media buying for more than five years. During this time I’ve tested hundreds of advertisers: some worked well, some not so well. I don’t focus only on the highest payout rates, even though they matter. What’s really important for me is the ability to send stable volumes over time, the reliability and reputation of the advertiser, managers who understand the business, and normal human communication, when payouts are not delayed and, if needed, the advertiser can be flexible with caps, rates or conditions. Everything else is details.

Right now I send more than 60% of my traffic to PM AFF. Of course, I don’t put all my volume into a single advertiser and regularly split their offers with others, but over 2.5 years of working with Parimatch Affiliates I’ve received more than I expected: the opportunity to run large volumes over a long period, genuinely stable and transparent payments, and every disputed situation was resolved in my favor. Most importantly, I’ve been able to build a system that brings in consistent profit, and for that I’m genuinely grateful to Parimatch Affiliates. This is a company that doesn’t just make noise in the info space. They keep their word, and you can feel confident they’re not going to disappear overnight like some others.

DISLIKED

If we talk about the downsides of the PariMatch Affiliates program, I’d say I miss more diversity in offers and available GEOs. Because of that, I still work with several different advertisers in parallel.

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ftd_hunter 1 review
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LIKED

I learned about Parimatch Affiliates at a conference in Warsaw, where I met my manager, Vlad. I liked his professional approach: he calmly explained how the company works, what advantages they offer to partners at the start, without the usual vague "run some traffic first, then we’ll see" attitude. Before that, I worked through different affiliate networks, and overall the results were fine, but we started to face cap limitations. I’m glad I was able to switch to a direct advertiser and redirect my traffic to Parimatch. In four months of work I have earned more than I initially expected: stable income, new contacts in the community, plus an invitation to a private event for webmasters. Now I plan to develop PPC in additional GEOs, and I’m confident that with this level of support from the affiliate program, it will work out well.

DISLIKED

What I dislike. If I had to mention a drawback, it would be the somewhat limited number of available GEOs. In all other respects, Parimatch Affiliates is in my personal Top 3 affiliate programs.

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Gricen 1 review
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LIKED

When I was asked to write a review about working with PM Affiliates, I didn’t hesitate for a second. I’m Julia, bizdev of a media buying team that asked me not to mention our name here so we don’t get hunted (Hi Kostya!). Our team runs betting products all over the world. We always test products in terms of UI/UX, make FTDs and look at the full player flow. The PM AFF platform is one of the best we’ve worked with in this regard. In terms of Facebook traffic, their performance is also among the top, especially when there’s a big sports event going on. Over the last two years, we’ve withdrawn more than $500k and never had any issues with traffic quality claims or reconciliation. We definitely recommend sending traffic to Parimatch Affiliates if you want top conversion on sports events. Wishing everyone only green stats in the tracker. And greetings from Kyiv!

DISLIKED

As for the downsides, I honestly don’t even know what to point out. As a team, we’re happy with everything and we’re going to keep working with Parimatch Affiliates.

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Kravcuk60 1 review
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LIKED

We’ve been working with betting traffic for four years now, and Parimatch is definitely one of the best sportsbook products, especially for event-based betting. It works particularly well in GEOs where they actively promote the brand, and their sportsbook converts especially well in the UK.

DISLIKED

I’d point out that not all managers and support team members work with the same level of professionalism and dedication. When we first started working with Parimatch, we had to ask to change our manager. In the end, they assigned us a competent person, and we’re still in touch with him now. We have no complaints about his work. Thank you for that.

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MiroslavaT 1 review
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LIKED

I recommend working with Parimatch if you have Facebook traffic and a strong retention manager. At least for us, this combination works very well. The product shows high re-deposit rates compared to the market (not without the efforts of our retention team), which means players actually enjoy this casino. In Asia, we haven’t really cracked it yet — we still haven’t found the right angles. But in Uzbekistan and Kazakhstan, we’re getting excellent numbers.

DISLIKED

A couple of times there were questions about traffic quality when we were using crash approaches. Step by step we’re moving away from crash and focusing more on slots, but we still send a bit of traffic to trending crash games. I should note that slot traffic shows much better quality in terms of metrics, and the advertiser hasn’t had any issues with it.

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LeadStreak 1 review
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LIKED

We registered with Parimatch Affiliates not so long ago and, to be honest, the onboarding felt almost like an intense interview. They asked about our experience, requested proof, checked everything in detail. But the manager was actually very polite and easy to talk to, so overall it felt okay, not toxic. Once our account was approved, it became clear why they do all that. For experienced teams (and we passed that filter), Parimatch offers really good conditions in terms of caps and rates by GEO. Vlad gave us very nice starting terms, the test cap worked well quality-wise, and we even got a bump. Right now we’re scaling Turkey and planning to test Kazakhstan as well, if Facebook allows. So far everything is on point, and we also liked that payouts after reconciliation came through smoothly, without any hassle. We hope it stays this way. I’m also sharing a stats screenshot (available via the link below) to confirm that we really work with Parimatch Affiliates: https://gyazo.com/4ccb07d385befea9a6539d9ab033c7c9

DISLIKED

If we talk about downsides, I’d say the registration and moderation process is quite strict and not very simple. The company carefully selects who they work with and doesn’t accept everyone as a partner.

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Funslots 1 review
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LIKED

The manager Anastasia is just amazing! From the very first chat, she gave us good, competitive conditions to start (not the usual "run low caps on low payouts first"). She pointed us in the right direction with creatives and funnels. Any questions are solved almost 24/7. We really feel that the managers are there for you. Our team mainly works with Facebook. The manager says other partners show very good results there and that there is room to scale in Turkey and Thailand. For us, Turkey is going better so far, while we’re still trying to figure out Thailand. The most important thing for us is that payouts are always on time. Payments come without delays. From my experience, not all affiliate programs are ready to pay right away. Sometimes you have to wait weeks. Here, everything is in order with payments.

DISLIKED

If I had to mention a downside, I’d say the affiliate program could provide more extended support with the technical integration processes. Sometimes we faced some difficulties. In general, everything was solvable, and this is more a suggestion than a real minus. But still, I would like to see a higher level of technical support.

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Compliment reviewer

StepanovaBizDev 1 review
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LIKED

I’d like to share my feedback about working with Parimatch Affiliates. We’re a small performance media buying team. We build our own sites for gambling traffic, mostly doorways and review landing pages. We spent about a year digging into Asia so far, testing different regions from India to Malaysia. The results were so so. We made a ton of mistakes before we figured out the local specifics, and only then things started to move at least into a small profit. When Parimatch entered the Asian market, we immediately took Korea for testing, because in my opinion, it’s one of the most promising GEOs in Asia. PM manager Olga, who handles SEO on their side, shared a couple of very useful insights about the GEO and we actually started tests. And, it’s a surprise with doorways we started seeing real profit within a few months. With our review sites, I can’t brag about any big success yet. One of the recent updates knocked us out of the positions, so we’re recovering now. There was and still is profit, but nothing for the case-study level yet, we’re still in the process of learning. Split tests with other brands showed that the Parimatch offers perform well. Once, one of the payment methods went down, which happens quite often in this region, but because Olga warned us quickly and we temporarily redirected traffic to other products, we didn’t lose our money! Thanks to Olga for being honest and fast! We’re now exploring Japan further, and I hope next year I’ll be able to share a proper case of sending organic traffic from Japan to PM.

DISLIKED

If I have to mention a downside, it would be the relatively low caps at the start. Even for trusted partners, Parimatch Affiliates accepts only a limited amount of traffic in the beginning. Only after they make sure they’re satisfied with the quality do they allow scaling to bigger volumes. And this rule applies to everyone — both new partners and those who have already proven themselves. For me, it feels a bit strange, but on the other hand, there is probably some logic behind this approach.

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Compliment reviewer

OksiCraft 1 review
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LIKED

I started testing the Parimatch affiliate program when I was split-testing offers on UA. At that time, I was driving traffic to the GEO I understood best. The reg-to-dep metrics were always through the roof, which made sense – in my country, their ads were literally on almost every billboard, and they were sponsoring a lot of sports events and teams. When their license was suddenly revoked (which I still think was nonsense), I had a few stressful hours, because I had a pretty big amount on my balance at that moment. But my manager assured me that everything would be paid, and at the next reconciliation, the payout came on time without any delay. That’s what I call the strength of a brand – not some fly-by-night operations that disappear because of a few thousand dollars of cash gap. Since June, I’ve been working closely with the Turkey region. It’s not the most stable GEO, as you can imagine, but our cooperation with the PM team has been solid. I’m sending traffic to them and a couple of other brands in parallel just to stay safe (I never run everything into a single affiliate program, you know how it is). And even if the market "gets shaky" sometimes, after the situation with the UA market, I’m confident in this brand’s reliability and in their payouts, no matter what.

DISLIKED

I wouldn’t call it a real downside, but sometimes the GEOs I’d like to test are not available at the moment, or caps are already taken. It’s more about timing and demand than about the program itself, but still, there were a few cases when I was ready to scale a new GEO and had to wait for it to open up.

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Compliment reviewer

777Group 1 review
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LIKED

I started running PM Affiliates back when India was booming. Since payment methods often got dropped for brands in this GEO, we had to diversify and split traffic across different affiliate programs. The numbers were competitive, not the absolute top for our FB traffic, but definitely solid. Things got even better after India when we switched to TR and KZ. That’s where our team really “got the taste” of the product. After a pretty long funnel optimization, we reached strong and stable ROI. We’ve been running for around a year now. Everything is steady, payouts are smooth, and we keep reinvesting into traffic. Big thanks to Anastasia for recommending these three GEOs a year ago and recognizing the quality of our traffic. If you know how to work with retention, you can make really good money with this brand.

DISLIKED

Minor downsides: response times can be slow during peak periods, and some GEO-specific promo materials appear a bit late. The dashboards could be more detailed for retention insights, but overall it’s manageable.

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ClarkS 2 reviews
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LIKED

I work with Parimatch already not first month and my impressions only positive. For now I received payouts more than $60,000 and all of them came without any delay.

About offers I can say they are really working. Conversion not jumping, at least on KR which I run now. My manager Egor helped to optimize bundles and numbers really went up after this. Support here also deserves separate mention, guys really understand what they do, can help both with technical moments and with practical questions.
For who don’t know, Parimatch has their own activity for webmasters. If you work long time and show good volume, you have chance to get into closed club where they do offline events and meetups. I met their team on conferences in Barca and Lisbon. Their booths was one of the most interesting and biggest there, you can see company invests a lot into image and community.

DISLIKED

There are no major downsides. I can’t really remember having any negative experience working with the Parimatch affiliate program. Sometimes they are a bit slow to reply to my questions, but overall it’s not critical. I don’t have anything else to add in terms of downsides.

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Compliment reviewer

Valirium45 1 review
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LIKED

We’ve been working with this affiliate program for a few months now, and so far, everything is excellent. Payouts are always on time, with no delays or rescheduling. Our manager, Anastasia, is truly competent and involved. She helps solve both technical issues and payout-related questions, and advises where to optimize campaigns and which funnels to test for different GEOs. Our team has already started expanding our split across FB and UAC, and we’re planning to add SEO in the future. Overall, the impression is very positive due to stable work, top-tier support, and definitely a partner you can scale with. Wishing everyone success and profitable traffic!

DISLIKED

The traffic quality test limits are very low. It's difficult to achieve customized conditions without large traffic volumes. In all other issues, Parimatch is one of the best affiliate programs our media buying team has ever worked with.

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Compliment reviewer

milendasa 2 reviews
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LIKED

I've dealt with Parimatch in the past and that's why now I send almost all of my gambling traffic here. The conditions are reasonable, and the envelope is good.
Special thanks to the managers who helped solve some issues. Thankfully, they were minor.

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Compliment reviewer

JohnTrick 5 reviews
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LIKED

Honestly, I have enough experience and I can compare this affiliate program with others. In this regard, I want to say that this is a user-friendly and relatively profitable affiliate program with a bunch of benefits. Sending traffic here has worked for me well.

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Compliment reviewer

HeirichMeiner 4 reviews
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LIKED

I decided to take a risk with this affiliate program since the reviews are a bit controversial. But for me, it turned out to be a good option. I'm surprised by the ROI I saw here myself with the stable conversion. Gonna work with them further. If my experience changes, I'll update my opinion. For now, it's 8

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Compliment reviewer

slev1111n 4 reviews
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LIKED

I chose this program on the advice of my friend and read the reviews, they were all mostly positive when I decided to turn to Parimatch affiliate managers a few years ago.
Now I am much more confident working with affiliates thanks to the help of their managers, guides and manuals.
On other points, I was also satisfied. The choice of payments is large, not all programs offer such a variety.

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deisdeis 3 reviews
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LIKED

I didn't have the full idea of how affiliate programs work and this one happened to be my first. Over time I got enough experience and now I understand that it's all about affiliate relationships. I like the kind of interaction that doesn't require more of me than I can give.
I would like to point out the pros:
No long Holds, payments are timely (via the payment system you need). With S2S Postback, you can track metrics/conversions in depth.

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Compliment reviewer

ErricoMal 2 reviews
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LIKED

This affiliate program provides great tutorials and case studies and guides, which you can request from the managers. The support will generally answer you on any question at any time of the day. I think that's what pleased me the most.
Moreover, I want to thank separately the manager Roman who really gave me good advice on sending traffic.

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Compliment reviewer

aliclare 3 reviews
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LIKED

Proper partnerships require respect on both sides, right? That's why I chose Parimatch affiliates. I've been working with them since last year and I'm already completely satisfied with the partnership. I was initially hooked by the fact that they have requirements, suggestions and also listen to what affiliate says. Special thanks to the managers for all the help provided.

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Compliment reviewer

KowerCarpet 4 reviews
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LIKED

It was very important for me to decide where to send traffic in 2020, during the covid. I was looking for something most relevant. It turned out that gambling was the best solution, but only with parimatch affiliates. There is a very wide selection of GEO, I send to several at once, the envelope has reached 14%.

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Compliment reviewer

clmadness 3 reviews
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LIKED

Surprising but true. I used to send traffic to different areas, and gambling never seemed profitable to me until I started working with Parimatch affiliates. The envelope here is more stable than in other gambling affiliate programs.

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Compliment reviewer

mb23od 3 reviews
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LIKED

Parimatch affiliates turned out to be a really good platform. Convenient service, not a scam. If you work with a lot of traffic and send it out, you shouldn't have any problems. A lot of great offers, it is not hard to find a suitable one. I have contacted support many times for advice. The long holds no, payouts in a timely manner.

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