Ivyaffiliates is the official casino affiliate program for The Grand Ivy Casino, a multi-platform online casino brand available in the UK and in many other countries and territories around the world. The brand was created in 2016 and offers leading slots and other games to desktop and mobile players, including games from Microgaming, NetEnt, Amaya, Quickspin, and Aristocrat. Ivyaffiliates is governed under the laws of England.
Ivyaffiliates compensates most of its partners through a revenue sharing plan. Under this scheme, the affiliate gets paid a portion of the net revenue brought in by their referred players. Ivyaffiliates calculates this figure once per month, using a formula of gross revenue minus finance fees, license fees and gaming taxes, platform fees, fraud expenses (including chargebacks), and a fixed charitable donation.
Ivyaffiliates uses commission tiers to encourage affiliates to focus on their brands. These tiers are based solely on the number of new depositors brought in each month, so affiliates can maximize their earnings by emphasizing new sign-ups.
Some affiliates can qualify for an alternative CPA (cost-per-acquisition) module, either by itself or in conjunction with revenue sharing. This gives affiliates a one-time payment for each new player who meets certain criteria. Such deals must be negotiated with an affiliate manager, and the terms of any CPA agreement may vary.
Ivyaffiliates makes it possible to add a second income stream through a 2-tier sub-affiliation plan. Those who are interested can place affiliate links on their websites. Affiliates then earn a referral fee from Ivyaffiliates based on a flat percentage of all sub-affiliate commissions.
Ivyaffiliates processes payments within 15 days of the end of each month. In order to receive his or her accrued commissions, an affiliate must have at least £30 in earnings. Those who don’t reach this threshold will have their earnings carried forward unless they fail to accrue at least £5 within six consecutive months, in which case the outstanding balance will be canceled.
Affiliates should be aware of a 10% admin fee charged to all commissions. Additionally, payments are typically made in British pounds sterling only, so affiliates living outside of the UK may need to consider foreign exchange expenses. Commissions are typically paid by UK bank transfer, bank wire transfer, or Neteller.
Ivyaffiliates is powered by Income Access, one of the most advanced third-party affiliate programs. Members can log into the platform to review commissions, see regularly updated player activity, and even get metrics on ad performance and other important details.
- Brand can be promoted to the UK market
- No negative carryover
- No bundling of earnings
- CPA modules available to qualified affiliates
- 2-tier sub-affiliation scheme included
- Low £30 commission threshold
- Uses the well-rounded Income Access affiliate platform
- Brand not marketable to US players
- Accumulated earnings of £5 or less are erased after 6 months of inactivity
- 10% admin fee charged to commissions
- Payments typically made in GBP only