- Revenue sharing, CPA, and hybrid plans available to most affiliates
- CPL plans available to experienced affiliates
- No negative carryover
- No bundling
- 2-tier sub-affiliation scheme included
- Low €/$50 threshold for most commission processing methods
- Brand not marketable to US players
Winnerpartner is the casino affiliate program responsible for marketing Riviera Play Casino, a Rival, Betsoft, and VIVO Gaming casino brand. It reaches players in virtually all casino segments, including fans of live dealer games. Affiliates of this program have access to multiple commission plans as well as a sub-affiliation scheme. It does not promote to US players but is present in most other markets. Winnerpartner is governed under the laws of Curacao.
Commission details
Most affiliates of Winnerpartner are paid under a revenue sharing plan. This scheme rewards affiliates on the basis of the net revenue brought in by referred players. Winnerpartner does not disclose their exact formula, but affiliates can expect common operating expenses like licensing fees and chargebacks to be deducted. Affiliates who bring in more revenue each month can get a higher commission percentage.
Those who use the revenue sharing scheme have no negative carryover to worry about. There is also no bundling of earnings since Winnerpartner only promotes one brand.
Winnerpartner also offers alternative commission deals that can be worked out on a case-by-case basis. These include CPA (cost-per-acquisition) plans that pay a one-time fee for each new player who deposits an agreed upon amount and meets other criteria. Hybrid plans combine both CPA and revenue sharing payments. Experienced affiliates may also qualify for CPL (cost-per-lead), which offers smaller payments for each sign-up regardless of whether or not the player actually deposits.
Sub-affiliation
Winnerpartner enables members to add to their revenue stream by referring other affiliates to the program. This is made possible through a simple 2-tier sub-affiliation plan that offers monthly referral fees equal to a flat percentage of all sub-affiliate earnings.
Payment details
Winnerpartner processes payments to affiliates by the 15th of each month. In order to receive a payment, an affiliate must have accrued at least €/$50 by the end of the previous month if they are receiving their commissions via PayPal, Skrill, or Neteller. A slightly higher €/$100 threshold is required for bank wire transfers.
Affiliates who don’t meet the quota for their chosen payment method will simply have their earnings carried forward to the next month.
Software
Winnerpartner is powered by proprietary software. Affiliates can use this to get various reports on their commissions and players, as well as receive the latest marketing materials from management.