In a major test of Swedish online gambling websites, the relatively new Mr. Green.com achieved full marks and was awarded "Best Web" by Internetworld magazine this week. Mr. Green is the brainchild of two of the original Betsson founders, Fredrik Sidfalk and Henrik Bergquist.
This is the second consecutive year in which Mr. Green has achieved the award after being judged against some of the top companies im the business, including Unibet, Betsson, Expekt, ATG and the Swedish state-operated company Svenska spel.
Judging comments from Internetworld included: "As the newcomer, at Mr Green we found the test's most grand gambling experience. Many of the Mr Green games are a whole generation better than the competitions' games.
"It provides users with a significant difference in graphics and game play.
"Where other web sites in the test have boring, two-dimensional slot machines, Mr Green offers a huge supply of creative and fun slot machines with great music and sound effects in a wide array of themes. It makes gambling a delight."
The managing director of the Online Casino, Mikael Pawlo said that the operation's focus on design, usability and providing that little extra in the gaming experience had again proven successful.
Pawlo claimed that Mr Green is the only casino operator on the Swedish market offering the online gambling products of three different casino software vendors: Nyx Interactive, Net Entertainment and Betsoft Gaming. The in-house developed platform makes it possible for players to switch between the different softwares without exchanging chips or coins, providing a wider choice and greater diversity in games.
The casino has also introduced what it calls Green Gaming, through which players can set individual limits for how much they can play on a weekly basis. There is considerable emphasis on responsible gambling on the website.