The clock is ticking and the annual EGR event is knocking on our doors! The entries are closed and the shortlists are in. All you need to do in order to see if your favourite online casinos will outperform its rivals is to relax, wait and follow the news on AskGamblers website. Who will win the 2017 Oscars in the iGaming industry? And who is in the race for the Affiliate Programme of the Year? Stay tuned and we’ll keep you posted with the latest news from the prestigious EGR Operator Awards 2017!
Let’s Check the Shortlists
Another challenging and hard-working year in the online gambling industry is about to end. Countless hours of brainstorming, team work and energy have been invested and now the time has come for us to see who managed to squeeze in the EGR 2017 shortlists.
Like other award-oriented spectacles, the EGR Operator Awards has several categories including headline, operator and affiliate categories, as well as the classic one – the game of the year. Last year’s EGR Awards emphasized the raising influence of mobile casinos such as Queen Vegas Casino, BitStarz Casino, Jackpotjoy Casino, Mr Green Casino, LeoVegas, some of which are among the nominees in the mobile operator category for the 2017 EGR Awards.
The Affiliate programme of the year is expected to bring an exciting battle between the nominated affiliates.
Namely, this year’s Affiliate programme of the year category threatens to take over the glory from the casino’s dominance. Strong and trustworthy affiliate programs like Bright Affiliates, Casumo Affiliates, Codetaff, Excel Affiliates, GoWild Affiliates, Kindred Affiliates, and Pinnacle Affiliates are a solid guarantee that the Affiliate programme of the year might be the cherry on top of the entire spectacle. The award ceremony will take place on Thursday 26th of October at the Grosvenor House in London.
The Affiliate Programme Key Criteria
The basic idea of the category is to reward the operator affiliate team capable of finding the best way to demonstrate the use of original and productive marketing strategies to drive customers to their sites. The judges will be paying special attention to programs that have used a full spectrum of available marketing tools.
Furthermore, strong and effective implementation of brand messaging along with the evidence of strong affiliate partnerships may add a few extra points onto the nominees’ scoreboard.
The most important criteria based on which the best Affiliate programme of the year will be chosen and awarded include innovation and creativity, acquisition of retention numbers, brand messaging and affiliate relationship management.
The bottom line is that you should get ready to witness another extraordinary EGR Operator Awards, for the world of online gambling keeps developing at the speed of light and only the top-quality teams will find their place on the winner stand. Follow our site and stay informed on the latest news from the industry of online gambling!