Several weeks after being granted a supplier licence for the Greek market, Oryx Gaming has now strengthened its standing in Greece further following the integration with Novibet.
Oryx’s extensive offering will from now on be at the disposal of Greek players, while the deal will also allow Novibet to distribute Oryx’s content in the United Kingdom and Italy.
Strengthening the Position in Greece
In the past couple of weeks, Oryx Gaming had more than one reason to celebrate. After the studio snatched a supplier license in Greece, it has now sealed a fresh deal to supply its content with Novibet Casino, a well-established casino entertainment provider.
Novibet is proud to offer Oryx Gaming's premium quality content to its Greek customers.
Chris Looney, chief commercial officer at Bragg Gaming, Oryx’s parent company, commented on the deal by saying that the studio has “hit the ground running in the Greek market and this partnership with Novibet is significant as it takes our content live with one of the country’s largest brands.”
“As well as strengthening our position in Greece, this deal will also provide ample opportunity for Oryx in the future, with our partnership set to expand into other regulated markets,” Looney added.
Furthermore, the partnership will allow Novibet to distribute Oryx’s content further in the UK and Italy, the two markets that are included in the company's expansion strategy across regulated markets in Europe, North America and beyond.
As it awaits the UKGC license, Oryx is also hoping to have the first batch of games certified in Italy later in 2021.
Novibet Casino Manager Fotini Matthaiou described Oryx’s portfolio as “excellent,” for which he is certain “will be appreciated by our players in Greece and all of our key markets."
“At Novibet, our aim is to provide the most entertaining and vibrant gaming experience and Oryx is a partner that can guarantee this offering,” Matthaiou noted, adding that the casino is “thrilled to be further expanding our online casino portfolio with this deal, and we look forward to a long and fruitful partnership,” he said.