Industry giants Microgaming says they are striving to “reinvigorate the live casino industry” as they strike an alliance to power a brand new product from On Air Entertainment.
Microgaming is set to reinvigorate the live industry as they power a new product from On Air.
Headquartered in Malta, On Air was founded back in January 2021 by a team of senior industry professionals with a history of live casinos.
Classic and Bespoke Titles
Powered entirely by Microgaming, On Air Entertainment is the creative force behind a new live dealer suite which will become available through the studio’s purpose-built platform. The launch will commence in early 2022 and will include a range of classic and bespoke live casino games.
Commenting on the alliance, John Coleman, CEO at Microgaming said “On Air Entertainment represents a new evolution of live casino gaming, possessing all the experience, talent and passion required to innovate in the live casino space. I am delighted that Microgaming is playing an integral part in their exciting journey.”
Since its launch, On Air now operates a studio in Riga, Latvia with developers based in both Latvia and Estonia. Microgaming has said they are prepared for a period of “rapid growth” over the coming months as they embark on their mission to bring “competitive, customisable and world-leading content to the table.”
Microgaming has embarked on their mission to bring world-leading content to the live tables.
“Our vision is to be the global innovator of choice for tailored live casino experiences and to achieve this we’re bringing together the very brightest and best live casino talent from across the industry,'' said Andres Rengifo, Managing Director at On Air Entertainment.
Rengifo added, “Powered by Microgaming, we will have access to unrivalled customer and market reach, this is a game-changer for us, and we can’t wait to begin broadcasting together.”
Microgaming has had a busy period of late, thanks to a number of commercial tie-ups which were unveiled during the closing stages of May. One of the partnerships we saw from this was alongside Reno-based Gold Coin Studios, the Solverade Group, and platform and content provider Blox.