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GVC Holdings and Hero Gaming become part of BOS

GVC Holdings and Hero Gaming Join Branschföreningen för Onlinespel (BOS)

GVC Holdings and Hero Gaming have become the latest gaming operators of the Swedish industry association, Branschföreningen för onlinespel (BOS). From now on, the two gaming operators will join the likes of Paddy Power Casino, Betfair Casino, Betsson Casino, Kindred Affiliates, MRG Group, William Hill Casino and SG Digital, as members of the organisation. So far, BOS has gathered more than 20 members.

GVC Holdings and Hero Gaming Join BOS

Two online casino operators, GVC Holdings and Hero Gaming have recently signed up as members of Branschföreningen för onlinespel (BOS). The newly established membership will cover all gaming brands, owned by both operators. For GVC Holdings, this will include bwin Casino, PartyPoker and PartyCasino, and for Hero, its Casino Heroes, Speedy Casino and Speedy Bet brands.

BOS aims to gather the best online gaming companies operating on the Swedish market.

“BOS' ambition is to gather the best online gaming companies on the Swedish gaming market; Hero Gaming and GVC had no difficulty claiming their place among these operators,” said BOS secretary general, Gustaf Hoffstedt.

“Through the diverse range of companies, we represent - we have over 20 online gaming companies in the association - and the experience of our members, we want to take the lead to ensure the Swedish licensing system will be a success.”

BOS Changes Its Membership Program

In the meantime, the BOS has also changed its membership program, so that there is now only one type of membership for the organisation. Previously, the Swedish association had a tiered membership structure. Until recently, some members were given more voting rights than the others, but the new system will ensure that each company is a full member and will have a voting right.

As Hoffstedt explained: “That system was necessary when the association started as Sweden's first gaming industry association in 2012, but as the market has matured, there is no reason not to treat all members equally.” 

More on BOS

Founded in 2012, the Swedish Trade Association for Online Gambling - BOS (Branschföreningen för Onlinespel) - embodies gambling companies and software suppliers who operate on the Swedish market. All of their members hold a gambling license issued by an EU member state. 

BOS is committed to promoting a well-regulated and non-discriminatory Swedish environment for responsible gambling companies. Therefore, the membership in BOS guarantees high quality and responsibility. Besides encouraging high standards within the iGaming universe, BOS provides a forum for the industry to share knowledge and resources.

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