Most of the major UK Online Gambling companies are members of the Remote Gaming Association trade body, which this week marked October 19th as Responsible Gambling Awareness Day with a practical initiative communicating the industry's commitment to the prevention of problem gambling.
The release of a video on anti-addictive gaming by the RGA coincided with Gamcare's annual conference. It showed that the industry is committed to promoting responsible behaviour amongst customers, industry and employees, and seeks to ensure that individuals participating in gambling activities exercise rational and sensible choices in order to guard against any the development of any problems.
The five minute video explains the considerable lengths to which online gambling companies go to protect their customers, and showcases the methods and technologies used by Internet casinos in guarding consumer information, identifying and preventing problem gambling, helping players to self-diagnose, where to go for assistance and measures taken to exclude underaged and potentially compulsive gamblers.
"We hope our five minute tutorial will provide a quick insight into how operators ensure that for the vast majority, gambling remains a safe and harmless leisure activity," said Clive Hawkswood, CEO of the RGA.
The RGA also made a donation on hehalf of its members of over GBP 10 000 to Gambling Therapy, the world's first international online help service for compulsive gambling.
Gerry Sutcliffe, Minister for Sport in the British government, said, "I am really pleased that the industry is holding a Responsible Gambling Awareness Day. This is a fantastic idea and shows how the industry is taking the initiative in promoting responsible gambling, and the importance of funding the treatment of problem gambling.
"I am sure the day will help raise awareness and spread this message to consumers and operators, and I hope to see the event return next year."
Hawkswood said, "Responsible Gambling Awareness Day is about reminding everyone involved, especially customers, about the need to
gamble responsibly; to showcase the industry's ongoing efforts in this area and to do our best to ensure that we keep our gambling safe and enjoyable."