Joining forces

Joining forces

Sports information providers SportsDirect Inc. and Enetpulse, have jointly announced a long-term partnership to bring together worldwide sports information coverage.

The combined product offering from the alliance will offer comprehensive sports information feeds from nearly all major sports, with coverage totaling over 600 leagues worldwide. The infrastructure for this global sports information network will emanate from three different continents - North America, Europe and Asia.

As a result of this partnership, SportsDirect Inc.'s sports data offering expands to include Enetpulse's coverage of global football leagues and tournaments as well as tennis, rugby and much more. SportsDirect Inc. will supply Enetpulse with premium real-time and post-event information from North American leagues and events including the NFL, NBA, NHL, MLB, and NCAA.

"After extensive analysis of the marketplace outside of North America, we came to the clear conclusion that Enetpulse was the perfect partner." said SportsDirect Inc. Vice President of Business Development Brandon Moore. "Our alliance with Enetpulse will quickly and efficiently increase the value of each company to both our current and potential clients by providing a single, high quality source for global sports information."

Simon Skarsholm, Managing Director at Enetpulse, said: "By combining our respective sports data services this alliance is a natural and complimentary extension for both companies. We are delighted to license our content to SportsDirect Inc. and also offer their data within our portfolio. This strategic partnership will bring new opportunities for both Enetpulse and SportsDirect Inc. and we are excited by the potential."